Why Great Content Is King !

So the Olympic games finally came to an end last night, as usual records were broken, new once were set and then broken. In general the London games was amazing to watch though, except for the certain comments which Carl Lewis made about the Jamaican track athletes team. I guess when he saw Usain Bolt snatch gold medals for the 100, 200 and 400 meters relay, he must have shouted boombaclart, boombaclarter, boombaclartest.

Simply Amazing

Next stop is Brazil  who will be hosting both the FIFA world cup and the Olympics in 2014 and 2016 respectively, wow that country must be on some omobabaolowo tinz. Anyways football is back and our usual weekend action returns.... yipeeeee !

Social media is changing the way consumers are making their purchasing decisions. Consumers are less likely to be influenced by brand advertising, and have a higher level of trust in on-line reviews and recommendations. People are also spending increasingly more time researching and evaluating products on-line before making a purchase. Through social media advocacy, which is a gradual process that is propelled by engaging with your target market.

Great content is crucial in engaging with your target market and also some sort of platform is needed for your content to be discovered. Here in Nigeria a lot big of companies actually have a poor presence on social media, and the SME,s embracing it lack the resources or the knowledge on how to go about it in the first place.

Just imagine if you as a local business starter who wants to create awareness for whatever it is you are selling (goods/ services), what do you do ? Go on-line, since most people are always spending more time on their PC or mobile devices than on T.V. And this is were great content comes into play ! Take a look at this video.

Dollarshaveclub captivates its audience with great content by creating such a funny video. It all boils down to your top priority; which is for you to know your brand no matter how small your audience reach is and be very natural to it . Secondly utilize videos, photos and well composed texts to give your content the ultimate packaging for your audience. This guideline especially applies to bloggers (cooperate or personal) .

 But if blogging isn't your thing ? simply reach out to a competent blogger who could package a great content for you on a part time, or, full time basis depending on your budget. Consistency in sharing of great content over different social media platforms is needed to engage, with your audience in other to promote social media advocacy for your business. The world is going social, don,t be left out.

4 Shoes Every Man Must Own

Any Objections ?

    Style and personality go hand in hand based on the fact that when you are comfortable with your personality and you don't hesitate to express it You automatically know what to do with your style no matter the budget you have at your disposal.

Your budget shouldn't limit your style creation, it is a necessity and, it is part of what builds up your persona. Just imagine it in your head for a moment, ignore copying someone else's style, maintain tenacity on what you believe your personality will always look flawless in.

It's a mind thing. You visualize how you want to look in your head and bring it into reality. Style is an inside job the confidence you possess dictates how much influence your style will have on the people you meet everyday.

Always dress to kill, we ain't taking no prisoners! Make it your personal mission statement, because it goes a long way in building up your brand's equity.

GBAM !!!

Every look requires a certain footwear for each occasion that keeps your style extremely versatile.

So we shall be taking a look at the shoes that must be in every man's wardrobe. The list contains a realistic or should i say an achievable number, and brings the whole issue in perspective.

1. Dress Shoes

   

   Example of a dress shoe

   Men's dress shoes are most commonly black or brown, but other possible colors Other possible colors include: burgundy, oxblood,  and chestnut.
   A dress shoe is a shoe to be worn at smart casual or more formal events even though it is typically contrasted to an athletic shoe.
   Dress shoes are worn by many as their standard daily shoes, and, for parties, as well as special occasions
   

   

   Very smart casual (dress shoes)

   
   

   
   

   
   

   
   

    

2. The Brogue

   

   The brogue concept

   
   

    The Brogue is a style of low-heeled shoe traditionally characterized by multiple-piece, sturdy leather uppers with decorative perforations (or "brogueing") and serration along the pieces' visible edge. Brogues are suitable for occasions, both social or business.
     Most commonly offered as a leather dress shoe, brogues may also come in the form of boots, canvas or leather sneakers or any other shoe type that includes or evokes the multi-piece construction and perforated, serrated edges characteristic of brogues.
   
   
   
   
   
   
   
   
   

    3. Loafers/ Moccasins

   
   The slip-ons are typically low, lace-less shoes, which are ideal for a more urban kind of look.
   
   Nowadays it comes in quite a number of colors, basically keeping one unrestricted.
   
   
   
   
   
   
   
   
   

   4 Sneakers 

   
    More specifically, sneakers refer to footwear made of flexible material, typically featuring a sole made of rubber and an upper part made of leather or canvas. Sneakers were originally sporting apparel, but are today worn much more widely as casual footwear. 
   
   
   So that settles it ! i hope this analysis gives you an idea of how important it is to maintain versatility in your looks?
   
   
   
   
   
   

    

The Focus On Chithub's Potentials.

Lightning Bolt

All he needed was 9.63 seconds in London in other to smash his Beijing Olympic record of 9.69 seconds. Usain Bolt is simply an urbane athlete

Canada’s 1996 gold medalist Donovan Bailey, proving to be as good a prognosticator as he was an Olympic performer, had said it was going to take 9.6-something to win, and shrugged off all the negativity surrounding Bolt.

"Somebody is going to have to run a perfect race to beat Usain,” he said. No one else had ever come close to that kind of perfection. Bolt was the only one who knew the way. I can bet my money that Bolt can turn off the lights in his room and hit the sheets before the lights go off. That is what the world recognizes; Super Achievers, Bolt has that in mind delivers 100% and He's personal brand just keeps soaring.

   A couple of months back i had to attend a certain function not because it's a hobby of mine, but primarily because of a client. I had to psyche up myself to go because it was a long drive but the small chops made it worthwhile. Anyways before I made my way into the hall i spotted this makeshift stand, you get to see at functions, and the lady manning the station caught my attention ( don't judge me). After introducing her business i got interested because i've got keen interest in business, especially on-line business.

She called the name of her company chithub very catchy name and very easy to remember. Today's focus will on what chithub has to offer.

 Basically it an on-line business that provides a secure and reliable  E-commerce platform. With Central Bank Of Nigeria trying to promote cashless transactions in the economy, i have started noticing a few E-commerce platforms springing up gradually even though the awareness is still at a premature stage, the future looks promising.

Chithub Services

  On-line shopping and selling, reservations, auctions can be performed on this site on your laptop and mobile devices. They have got quite a number of companies operating on their clientèle base, which involves companies who seek for a way to make the products and services known to the populace.

 

 Seems like an ideal way for entrepreneurs to market their goods or services don't you think ? Actually this is the first E-commerce site i have stumbled upon in Nigeria that, offers an affiliate program.

The affiliate program is free and enables members to earn revenue by placing a link or links on their web site or blogs which advertises chithub or specific products on it. 

 

Any sales made to customers who have clicked on those links will earn "you" the affiliate a commission. The standard commission rate is currently 5%.

 

 Check it out and give me your feedback on your observations or experiences you have had with them and, if you have information of on-line business in Nigeria offering an affiliate program please share !

 

Why You Should Give Sarcasm A Chance

 
    Actually i started the build up on today's post on something concerning Life's rules. I was halfway through with my write up, should have wrapped it up earlier though but i decided to checkout the Olympic basket ball game between Nigeria and, the U.S.A team, male category. The shocking result i saw in the 1st quarter made me turn off the T.V on impulse..... Damn that was some incredible ass whooping.

I went on twitter to see peoples reaction to the game and also follow the game, since i wasn't brave enough to watch it. And all hell broke loose! I was surprised by how emotional people were getting as D-Tigers  were getting pummeled,. Some lady actually tweeted that "she feels ashamed to be a Nigerian" and i was like what a tosser, so if you engage in something and fail at it you will feel ashamed of yourself  for trying right ?

It was a shock to see how people were taking this way too personal grow some balls guys! if you feel this way, can you imagine how the players receiving the trashing of their lives will be feeling ! Yes,the Americans had a record win...but D'Tigers also had the highest points scored against USA in any major contest by an African team. I believe that counts for something don't you ?

And then i heard our Ghanian brothers were taunting us. Hahahahaha wait till tomorrow by midday and then we can see who,s talking, i am too lazy to search for my torchlight at the moment. Twitter was crazy with a lot of sarcastic comments flying left right and center, it was truly epic, I literally fell off my bed when some dude tweeted  " If Nigerians play with the anger of visa rejection they did win". It was an epic night of laughter. Made me forget about the poor result.

I will not even even bring up the talk about how Kobe and Lebron James were laughing at the D'tigers as they still kept their heads up to see what they could get. All i can say is.... Have you ever seen Lionel  Messi score 6 goals against a team and starts laughing at the goal keeper or the entire team ? Go figure. Football still remains the supreme sport to me and kudos to the D'tigers you gave it all you had. I still stay proudly Nigerian no matter what, born and raised in the city of Lasgidi.

Why You should Use Stumbleupon As a Blogging Tool

That Cape Though !

  I love me some super hero movies and cartoons especially the marvel and D.C super heroes. But to be frank i never took D.C seriously, when it comes to rolling out movies unlike Marvel. And then came the dark night series.

Watching batman kick ass with his toys and gadgets looked so cool, i mean that bat mobile though, what a ride .... what chic won't like to ride in a bat mobile ?

I thought it would be cool to be batman till i saw the cost for the bat gear and i was like f**k that, a mill for a mask ?! Na wa oh superman's costume is looking super cheap, the eyeglasses does the job to be frank.

I don't know if you guys have noticed that the most popular super hero characters are all orphans. From superman, to batman to ironman and spiderman. Strange facts to stumble upon i must say.

    Speaking about stumbling into things, ever imagined what you would want to do on-line asides your routine social media parapo (group talk) activities and checking your mails.Stumbleupon basically takes care of that problem.

Founded as a dorm room project in 2001, StumbleUpon picked up steam in 2005, was acquired by Ebay in 2007 and spun back out of eBay as a "restart-up" in 2009. In March 2011, the company received 17 million in fresh venture funding and now boasts over 100 employees with offices located in San Francisco, New York and Paris.
  

So What is Stumbleupon ? :  StumbleUpon is a discovery engine (a form of web search engine) that finds and recommends web content to its users. Its features allow users to discover and rate Web pages, photos, and videos that are personalized to their tastes and interests using peer-sourcing and social-networking principles.

  It helps you to easily discover new and interesting stuff on the Web. Tell them what you like, and they’ll introduce you to amazing web pages, videos, photos and more that you wouldn’t have found on your own.

My stumbleupon home page

A typical blog model involves:

1.  Driving traffic to your sight
2.  Creating a community
3. Generating Income  

A blogger who is a registered user of StumbleUpon and has the Stumbleupon badge installed on his/her site, on the most average implementation of this technique experiences a lift in traffic in the range of 20- 25% on the blog by StumbleUpon in like two to three months.

Primarily because the users of StumbleUpon who visit your blog will be submitting your article (if it is something they find interesting) to the stumbleupon index, Translation - increase number of unique visitors, page views, brand awareness and social engagement on your site. 

Stumbleupon button on mashable.com

The main challenge remains creating an ideal content that fellow stumblers will find interesting enough to submit, therefore content is king. Create an ideal content leveraging on the many articles stumbleupon offers you, and you will be on your way to increasing traffic to your site.

If you have other ideas on how to efficiently utilize stumbleupon efficiently please share.

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